Fruchtman Findings

There’s no denying that email is still a very viable part of a company’s marketing plan. Great emails are short,...

We’ve read again and again how mobile usage is changing the way we market to consumers. We all know how...

You’re an independent retail jewelry storeowner doing it all, including your own jewelry marketing. You’re overwhelmed and aren’t able to...

Happy 2016! With a new year comes new goals or, perhaps, the resolution to make last year’s goals THIS year’s...

As the song goes, “It’s the most wonderful time of the year.” For many people, possibly you included, it’s also...

Guess what? Just because you may be one of those last-minute holiday shoppers, either convinced that the best deals are...

Last week, De Beers released a reprint of a very recent article entitled "Dirty Diamonds," which was featured in the...

So you’ve determined where you’re going on vacation. You can’t wait to have that fruity drink in your hand. And...