Fruchtman Findings
Industry insights from the jewelry marketing experts.
Who Doesn’t Love A Good Story?
I love a good story - which is good, since I write for a living. The business world is an...
By George I Think He’s Got It!
Repeat after me: The rain in Spain stays mainly on the plain. Repeat after me: My customers want to see...
Is It Time to Change Your Logo?
It’s a new year. A fresh slate. There couldn’t be a better time to take a hard look at who...
Take a Lesson from Lego
What if you invested a percentage of your budget to ongoing research? After all, as a retailer, being successful has...
