Fruchtman Findings
Industry insights from the jewelry marketing experts.
Puttin' On The Ritz
Nordstrom is a company that does it right. And yet, this king of all service retailers is laying off 400...
What Makes An Expert An Expert?
Many of you might be heading to a jewelry show in Chicago and even more will be heading soon to...
The Rock Horror Picture Show
Lab-grown diamonds are diamonds, correct? They’re not cubic zirconia. They’re not glass. They’re not moissanite. They are real diamonds with...
Houston, We’ve Got A Problem.
If you are one (of the many) upscale, fine jewelry retailers who did not see their sales go through the...
Do Business and Politics Mix?
You work hard to build a business. So if you have strong feelings about a political view, should you stand...
Where Are You, Howard Beale?
You have to admit, there are many times life imitates art. Take the movie, Network (1976). Written by Paddy Chayefski,...
Clear as day.
There are certain things I know clear as day: I'm not going to win the HGTV Dream Home Sweepstakes. We'll...
Who Doesn’t Love A Good Story?
I love a good story - which is good, since I write for a living. The business world is an...




