Fruchtman Findings
Industry insights from the jewelry marketing experts.
In the Beginning
by Ellen Fruchtman, CEO It was around 1997 or 1998. I don’t remember the exact year, but I remember the...
Preparing for JCK
by Ashley Buckowing, Art Director If you’re anything like us, you’ve already been mentally preparing for JCK 2024 for months....
From JCK to INSTORE
by Angie Ash, EVP The INSTORE show, which took place in Chicago for several years, was a smaller show that...
Preview JCK Now!
By Ashley Buckowing, Graphic Designer JCK is right around the corner and we are gearing up for another great year!...
Should I Stay or Should I Go?
by Angie Ash, EVP Well, here we are with another JCK show under our belts. After going to this show...
Inflation? Fear Not! Download Our FREE White Paper.
Do the state of the national economy, rising prices, and inflation makes you nervous after the rewards of an incredible...
A Big Congratulations!
by Ellen Fruchtman, President To our own Schmitt Jewelers in Phoenix, AZ for their winning design in the AGTA Spectrum...
Pearl Power
by Angie Ash, Executive Vice President Attention, retailers! Do you struggle with a great bridal jewelry purchase line? Need an...