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Home / Findings / JCK Las Vegas

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Your JCK Las Vegas Survival Guide: How to Conquer the Industry’s Ultimate Marathon
May 16 2025
Your JCK Las Vegas Survival Guide: How to Conquer the Industry’s Ultimate Marathon

Sure, you’ve seen articles that tout “How to do JCK”, but here’s your no-fluff, business-focused guide to crushing the JCK...

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In the Beginning
May 24 2024
In the Beginning

by Ellen Fruchtman, CEO It was around 1997 or 1998. I don’t remember the exact year, but I remember the...

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Preparing for JCK
May 20 2024
Preparing for JCK

by Ashley Buckowing, Art Director If you’re anything like us, you’ve already been mentally preparing for JCK 2024 for months....

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From JCK to INSTORE
June 13 2023
From JCK to INSTORE

by Angie Ash, EVP The INSTORE show, which took place in Chicago for several years, was a smaller show that...

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Preview JCK Now!
May 30 2023
Preview JCK Now!

By Ashley Buckowing, Graphic Designer JCK is right around the corner and we are gearing up for another great year!...

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Should I Stay or Should I Go?
June 21 2022
Should I Stay or Should I Go?

by Angie Ash, EVP Well, here we are with another JCK show under our belts. After going to this show...

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Inflation? Fear Not! Download Our FREE White Paper.
May 23 2022
Inflation? Fear Not! Download Our FREE White Paper.

Do the state of the national economy, rising prices, and inflation makes you nervous after the rewards of an incredible...

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Schmitt Jewelers - Winner
August 13 2018
A Big Congratulations!

by Ellen Fruchtman, President To our own Schmitt Jewelers in Phoenix, AZ for their winning design in the AGTA Spectrum...

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