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Home / Findings

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Working with jewelry marketing specialists
February 15 2016
Gut Check: Are You Ready To Work With An Ad Agency?

You’re an independent retail jewelry storeowner doing it all, including your own jewelry marketing. You’re overwhelmed and aren’t able to...

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Sometimes, There Are Just Not Enough Hours In A Day.
February 15 2016
Sometimes, There Are Just Not Enough Hours In A Day.

It is hard to believe it is already mid-February. It feels like it was just Thanksgiving. Time is sure flying...

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Track Your Inventory In Seconds? Here’s A Company You May Love…
February 15 2016
Track Your Inventory In Seconds? Here’s A Company You May Love…

Trac Tech is an RFID provider in the jewelry industry you might want to check out. It’s not just for...

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Spicy Ramen Noodle Macaroni And Cheese
February 15 2016
Spicy Ramen Noodle Macaroni And Cheese

Ingredients 4 (3 ounce) packages of Ramen Noodles (noodles only) 1 tablespoon butter 1 tablespoon flour 1½ cups milk 1...

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Stop And Think
February 15 2016
Stop And Think

With school, jobs, families and relationships, our lives can get packed with tasks and activities very quickly. People are constantly...

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Co-op vs. Store Branding
February 08 2016
Co-op vs. Store Branding

It’s that time of year again. Co-op advertising for 2015 is due to be submitted for reimbursement. In the midst...

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Portfolio 101
February 08 2016
Portfolio 101

Whether it's graphic design or custom jewelry design, a creative portfolio is important to you as an individual and business...

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Go Blue For Chad Tough.
February 08 2016
Go Blue For Chad Tough.

So I am not sure how many of you are college football fans, but I consider myself a huge follower...

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