Fruchtman Findings
Industry insights from the jewelry marketing experts.
Why Packaging Matters
Great packaging speaks volumes. It tells the customer what your brand stands for. McKinsey & Company reports that today’s luxury...
How To Market for Mother’s Day
Did You Know: Mother’s Day is the fourth highest grossing holiday of the year, even topping Valentine’s Day in jewelry...
Chicken Piccata
Craving comfort with a zesty twist? This creamy-but-light recipe brings bold lemony flavor and velvety richness together in one irresistible,...
A Note to Sales Associates: The Art of Relationship Building in Fine Jewelry Sales
This axiom of luxury retailing bears repeating - “Clients may forget the details of their purchases but they will never...
Reaching Today’s and Tomorrow’s Jewelry Buyers
Discover how Millennials and Gen Z are shaping the future of luxury jewelry—and how local jewelers can adapt to engage...
Mexican Stuffed Shells
These cheesy, taco-seasoned stuffed shells smothered in enchilada sauce and baked to perfection make for a unique and crowd-pleasing family...
Stay Fresh Online: Elevate Your Brand with a Modern Color Palette
Your brand presence is more than just a logo—it’s an experience. While your logo serves as a key identifier, the...
The Importance of Local SEO for Jewelry Stores
Want to attract more local customers to your jewelry store? With the right Local SEO strategies, you can shine online,...




