Fruchtman Findings
Industry insights from the jewelry marketing experts.
Carnitas - Mexican Slow-Cooked Pulled Pork
by Hannah Hoyer, Social Media Marketing Manager Planning a Cinco de Mayo celebration? This recipe will have everyone going back...
5 Ways to Optimize Your Website Images to Benefit Your SEO
by Ryan Leisure, Senior Web Manager Optimizing and naming images for SEO on a jeweler website is crucial for enhancing...
The Glittering Rise of Video Content: Social Media Strategies for Jewelers
by Hannah Hoyer, Social Media Marketing Manager In the dynamic realm of jewelry marketing, the advent of video content on...
The Double-Edged Sword
by Ellen Fruchtman, CEO The double-edged sword rears its head every year. It dangles like a carat. It moves otherwise...
Maximizing E-commerce Revenue Through Strategic Upselling
by Ryan Leisure, Senior Web Manager Boosting e-commerce sales through effective upselling strategies is crucial for businesses looking to maximize...
Wait. What Store Was That?
by Sarah Roush, Graphic Designer and Digital Marketing Assistant Is your tagline boring and forgettable? We recently updated a client’s...
Grilled S’mores Sliders
by Abbey Ellis, Account Coordinator If you’re anything like me, you’ve been counting down the days until summer ever since...
Aquamarine: The Happiness Birthstone
by Samantha Cialdella, Account Coordinator Many of us are familiar with March’s birthstone, but if you aren’t, let me introduce...