Fruchtman Findings
Industry insights from the jewelry marketing experts.
Don’t Fall Behind!
by Shannon Joyce, Account Coordinator Fall is an important time of year for tons of different businesses. With Summer wrapping...
Sheet Pan Balsamic Glazed Chicken and Potatoes
by Angie Ash, Executive Vice President Ingredients 1 pound small red or golden potatoes (2 inches in diameter), halved 1...
Marketing Strategies for the Sub $1.5M Jeweler
by Shane O'Neill, Vice President Let’s face it, marketing dollars are a precious commodity and it’s difficult to compete with...
The Science of Sharing on Social Media
by Logan Taylor, Social Media Coordinator The Facebook Algorithm. It’s constantly changing. But, could there be a way around it?...
Lemon Bars
by Michael Fruchtman, CFO Ingredients: 1/2 cup (1 stick) of butter, melted 1 cup, plus 2 tablespoons of flour, divided...
What’s Your Marketing Animal?
by Angie Ash, Executive Vice President There you are, sitting in your store’s conference room, hashing out ideas for your...
A Big Congratulations!
by Ellen Fruchtman, President To our own Schmitt Jewelers in Phoenix, AZ for their winning design in the AGTA Spectrum...
The Perfect Ice Cream Sundae
by Kelsi Roth, Graphic Designer It’s officially the last full month of summer! Take advantage of the final hot days...




