Fruchtman Findings
Industry insights from the jewelry marketing experts.
Christmas In July
By Ellen Fruchtman This isn’t an article about creating an over-used promotion in July, but rather a notification to everyone...
Enjoy The Ride
By Ellen Fruchtman, President We set some high bars this holiday season and all expectations indicate it’s going to be...
Christmas in July
There’s a local restaurant in the little town I call home that does a big Christmas in July celebration over...
High Earners Will Spend More
by Ellen Fruchtman, President By now you should be sick of polls, but here’s a study you may want to...
Are You Ready To “Show Up” In 2019?
by Shane O’Neill, Vice President How we show up to various events, work, gatherings, etc. can say a lot about...
Valentine's Day Trends
by Angie Ash, Executive Vice President As a marketing expert, I pay a lot of attention to the emails I...
Making Mother’s Day MOM-entous!
Making Mother's Day MOM-entous! With Mother’s Day next weekend, we’re sure you have your promotion lined up and ready. Here...