Fruchtman Findings
Industry insights from the jewelry marketing experts.
How Smartphones Were Used To Help Holiday Shoppers In 2018
by Angie Ash, Executive Vice President Check Out The Top 5 Responses With 2018 behind us now, it’s a good...
Is your name Lewis?
By Angie Ash, Executive Vice President Lewis Jewelers in Houston, Texas and Lewis Jewelers in Ann Arbor, Michigan have hired...
The digital advertising medium you need in your arsenal.
By Ashley Bowman, Account Coordinator Our very own Shane O’Neill, Vice President, and digital media guru shared his insight on...
Jeweler Gives Nod to HBO’s “Game of Thrones” with “Bend the Knee” Campaign
WALTERS & HOGSETT JEWELERS in Boulder, CO, knew that “winter was coming” — and they decided to take action. The...
Social Takes the Lead and The Rise of Amazon
by Shane O'Neill, Vice President According to the 2018 State of Digital Advertising report, Social Media has become the #1...
Facebook Rolls Out New Feature
by Ashley Bowen, Account Coordinator Facebook just made it easier to analyze the social media marketing of your competitors. The...
7 Tips For Going Live On Social Media
By Dana Rathke, Social Media Specialist It’s nothing new, but Facebook and Instagram Live are seeing a major increase in...
How The Coming Facebook Changes Could Affect Your Jewelry Business
by Charles Pobee-Mensah, Director of Digital Marketing On January 11, Facebook CEO, Mark Zuckerberg said: “I'm changing the goal I...