Fruchtman Findings

If you are worried about branding the resale concept with your store, consider a totally different name. If it has...

By Ellen Fruchtman, President Acquisition is the lifeblood of any retail business. To be honest, it’s probably the lifeblood of...

By Ellen Fruchtman, President Hear me out. Whenever I speak to a new prospect (or even existing clients), I always...

By Ellen Fruchtman, President I know. We’re not talking about it. We’re in one. We’re not in one. I’m not...

It's hard to believe the holidays are literally here. You’re making sure everything is in place to have a successful...

By Ellen Fruchtman, President Let’s take a trip. Not a real trip in the true sense of the word. It’s...

We are excited to announce Erin Cole as the newest member of our digital team! Erin comes to Fruchtman with...

To keep that momentum going, will require, yes, a little luck, but mostly, some sound strategy. What can you do...