Fruchtman Findings

by Angie Ash, Executive Vice President With the constant news of brick and mortar stores closing, I felt the need...

by Charles Pobee-Mensah, Director of Digital Marketing Every jeweler goes through a phase when they’re obsessed with Google. It dawns...

By Ellen Fruchtman, President It was 50 years ago, August 15-18. I was only 14 years old. By the time...

By Ellen Fruchtman, President How do you attract new customers to your store? A new research study conducted by Criteo,...

By Ellen Fruchtman, President Elleard Hefferin Fine Jewelers has joined Fruchtman Marketing as a new full-service client and we couldn’t...

By Shane O'Neill, Vice President The 2008 financial crisis was an event we could all do without again. Some businesses...

by Logan Taylor, Social Media Coordinator Our very own Shane O’Neill recently got together with the editor-in-chief of INSTORE Magazine,...

by Ellen Fruchtman, President While so much has changed in the advertising world with the foray into digital, it’s important...