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Home / Findings / Shane Articles

Fruchtman Findings

Industry insights from the jewelry marketing experts.

AI in Digital Marketing: A Double-Edged Sword
August 23 2024
AI in Digital Marketing: A Double-Edged Sword

AI is everywhere in digital marketing these days, and there’s no denying that it’s made a huge impact. From automating...

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Chicago Pizza Crust
July 24 2024
Chicago Pizza Crust

Known for its thick, buttery crust, rich tomato sauce, and generous layers of cheese and toppings, this iconic pizza hails...

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The March 2024 Google Core Update: What Retail Jewelers Need to Know
July 12 2024
The March 2024 Google Core Update: What Retail Jewelers Need to Know

In the ever-changing world of digital marketing, staying ahead of the curve is crucial for success. In March 2024, Google...

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Woman online shopping for jewelry
June 07 2024
Sparkling Transformations: How AI is Revolutionizing Online Jewelry Shopping

With advancements in AI, the landscape of jewelry shopping is undergoing a profound transformation.

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Get a Jump on 2024!
May 20 2024
Get a Jump on 2024!

By Shane O’Neill, CMO As the calendar turns its pages to 2024, it's time for businesses to initiate the process...

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The Changing Landscape of Digital Marketing
May 02 2024
The Changing Landscape of Digital Marketing

by Shane O’Neill, Chief Marketing Officer The digital marketing world has plenty of options we’re all familiar with: social media,...

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Online search for engagement rings
April 26 2024
How Jewelers Can Guide Young Couples in the Online Search for Engagement Rings

by Shane O'neill, CMO Let's dive into the digital landscape of engagement ring shopping and uncover how young couples are...

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Our AI is Guaranteed to Grow Your Sales!
December 06 2023
Our AI is Guaranteed to Grow Your Sales!

By Shane O'Neill, Chief Marketing Officer You've probably heard all the buzz about AI and how it's the latest and greatest...

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