Fruchtman Findings
Industry insights from the jewelry marketing experts.
How To Make Your Website The Cornerstone of Your Business
by Shane O’Neill, Chief Marketing Officer So, you’ve finally invested in your future and developed a fantastic website with full...
Photography Changes The Game
by Ashley Buckowing, Graphic Designer I cannot talk enough about how important photography is in marketing, especially in the jewelry...
Orzo with Butternut Squash, Spinach & Blue Cheese
by Michael Fruchtman, CFO 2 1/2 cups cubed butternut squash (1/4 inch cubes) 3 tablespoons olive oil 1/4 teaspoon sea...
Love is a Pecan Pie
by David Turgeon, SVP We all know about the 5 “Love Languages”. For me, I actually think that there is...
The Dime. And the Shiny Penny.
by Ellen Fruchtman, CEO This is an article about change. Not necessarily the type of change you may think I’ll...
Your Mid-Year Evaluation is Calling
By Ellen Fruchtman, President Every year you start out with the best intentions. You prepare a budget. You hopefully prepare...
Fish Tacos With Lime-Cilantro Crema
By Shane O’Neill, VP Crema 1/4 cup green onions, thinly sliced 1/4 cup fresh cilantro, chopped 3 tablespoons fat-free...
Using Engaging Audio for Video Content
By Erin Cole, Social Media Marketing Manager Marketing is ever-evolving. There is always a new component to consider when looking...