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Home / Findings

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Don’t Be Afraid To Say No
October 26 2015
Don’t Be Afraid To Say No

Have you ever felt the pressure to shell out more money in order to advertise on the top radio or...

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Jewelry To Die For
October 26 2015
Jewelry To Die For

Cursed jewels are a favorite fare for Hollywood script writers. This week, as we get ready for Halloween, it’s also...

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Jewelry Industry Groups Create New Political Council.
October 19 2015
Jewelry Industry Groups Create New Political Council.

There’s a new collective voice for the jewelry industry on Capitol Hill. According to IDEX Online, nine US jewelry associations...

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The Perfect Cereal
October 19 2015
The Perfect Cereal

Lucky Charms is great as is, but now a version with ONLY marshmallows? After looking through articles trying to find...

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The Best Ever Kale Salad
October 19 2015
The Best Ever Kale Salad

Even if you don’t like kale, you’ll like this salad! INGREDIENTS 3/4 cup white sugar 1/2 cup vinegar 1/2 teaspoon...

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Magazines Guarantee ROI
October 19 2015
Magazines Guarantee ROI

Print advertising isn’t dead, and one group is out to prove it in a big way. Earlier this month, The...

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Back to the Future…is NOW!
October 19 2015
Back to the Future…is NOW!

October 21, 2015, is the date Marty McFly and Doc Brown traveled to 2015 from the 1980s, and that day...

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Chocolate Caramel Pretzel Bark
October 12 2015
Chocolate Caramel Pretzel Bark

INGREDIENTS 1 cup (2 sticks) of unsalted butter 1 cup packed light brown sugar 1/4 tsp. sea salt 1/2 tsp....

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