Fruchtman Findings
Industry insights from the jewelry marketing experts.
Media Tour Proves Major Success For Fruchtman Client
We recently worked with our client Gemological Science International (GSI) to help them garner international exposure. Fruchtman orchestrated the project...
Does Your Business Need A Diet Plan?
The New Year is a new slate. It can actually be invigorating. It’s a time to look back and ascertain...
Old-Fashioned Cornbread Dressing
2 cups cornmeal 2 teaspoons baking powder 1 teaspoon baking soda 1/2 teaspoon salt 2 large eggs, beaten 2 cups...
Fifty-Five Is NOT Old!
Forgive me for this article, retailers, as I want to talk about media for 2017. I know most of are...
Don’t Forget Thanksgiving
It’s here. Whether you feel “in the spirit” yet or not, the holidays are in full swing, at least in...
Holy Toledo! Local Holiday Promotion Goes National.
How does a local retail jeweler garner national attention? Put together an uber-luxury holiday gift promotion and give it a...
A Special Thanksgiving Guest
Have you ever sent a text to the wrong number? When Grandma Wanda did, she ended making national news (and...
Taking Care Of Business
When I’m not tackling client projects and responsibilities at Fruchtman Marketing, I spend some of my free time at a...