Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Importance Of Brand Identity
Being a graphic designer, I find the most joy I get out of my work is designing brand identities. Why?...
Getting Creative For Needy Kids And A Great Cause.
We’d like to share our recent campaign for Jewelers for Children. It includes a series of ads introducing their Super...
Cioccolata Calda (Hot Chocolate Italian-Style)
Ingredients 3 tablespoons cocoa powder 1 1/2 tablespoons white sugar 1 1/2 cups milk 2 tablespoons milk 1 tablespoon cornstarch...
What’s Hot? Prize Candles.
I recently got pulled into a promotional offer advertised on Instagram for a company called Prize Candle. This company creates...
Panic Room
Hollywood Reporter had an interesting story in September regarding the new “must have” in your personal mansion. Many of the...
Employees Turned Influencers
A few weeks ago, I stumbled across an Instagram user with great content and a huge following. They were engaged...
A New Mann
We’re happy to announce that our client, Jeffrey Mann Fine Jewelers, has launched their new website, created by none other...
Reese’s Chocolate Peanut Butter Dip
Ingredients 8 ounces cream cheese, softened 1/2 cup butter, softened 1/4 cup brown sugar 1/2 cup peanut butter 2 teaspoons...