Fruchtman Findings
Industry insights from the jewelry marketing experts.
For Better Or Worse
Seems like every retailer wants the same things consistently and, no doubt, they’re great things and smart things to strive...
Less Is More. (And Half Of That Is Even Better)
I remember reading somewhere about scientists developing an electron laser that could actually inscribe all 24 volumes of the Encyclopedia...
Introducing The Newest RapNet Blog Contributor
Check out the March 7th, 2017 entry on RapNet Blog by our founder-in-chief Ellen Fruchtman. The post titled “Does Your...
Chocolate Bread Pudding
2 cups milk (whole preferably) 3 ounces unsweetened chocolate, chopped 3 cups fresh coarse breadcrumbs (homemade) 4 large eggs 3/4...
Fifty-Five Is Not Old
“Listen Up Networks and Marketers: I’m Not My Father” was originally written by Steve Sternberg, a freelance media consultant with...
Fruchtman VP Featured Speaker At NYC Event.
It’s the only jewelry trade event based in the Big Apple. For over 110 years, JA New York has been...
Breakfast Sausage
Ingredients: 1 pound ground pork 1 tablespoon pure maple syrup 1 tablespoon chopped fresh sage 1 tablespoon chopped fresh rosemary...
Oscars' Dirty Little Secret.
We all know brands spend enormous sums of money for celebrity spokespeople. One print ad campaign running for 12 months...
