Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Satisfaction Of Fear
Do you ever find it weird that it’s thrilling to be scared? Ever ask yourself, “Why am I continuing to...
Your Customers Want To Be Co-Creators
As marketing experts in fine jewelry, we’ve noticed several key points time and again when talking to clients, and while...
The Lucky Ones
Not every ad is meant for every customer, and perhaps this is why I find myself talking to the TV,...
South Beach, Here We Come
Guess who’s speaking at this year’s prestigious Centurion South Beach Show? The one and only Ellen Fruchtman, our founder and...
Apple Turnover
Total Cook Time: 55 minutes Yields 8 servings Ingredients 2 tablespoons lemon juice 4 cups water 4 Granny Smith apples,...
Time To Rake Leaves Here In The Midwest!
If only scientists and engineers could think of a way to make your hands bigger for all that gardening work......
Fall Premiere Week 2016
Every fall, the major TV networks air new episodes of their top primetime shows as well as release the new...
Designer Chat
As a graphic designer, I find that communicating with people who are not fluent in design can sometimes be a...