Fruchtman Findings
Industry insights from the jewelry marketing experts.
Did You Die On Friday?
Just as you’re counting down the last month and a half of 2016, ready to ring in a new year,...
Bigger Isn’t Always Better
Branding. Pause for a few seconds. What was the first thing that came to mind when you read the word?...
Will You Make It Through This Article?
On a typical night in the Sugg household, you can find my four children relaxing in front of the television,...
The Importance Of Brand Identity
Being a graphic designer, I find the most joy I get out of my work is designing brand identities. Why?...
Getting Creative For Needy Kids And A Great Cause.
We’d like to share our recent campaign for Jewelers for Children. It includes a series of ads introducing their Super...
Cioccolata Calda (Hot Chocolate Italian-Style)
Ingredients 3 tablespoons cocoa powder 1 1/2 tablespoons white sugar 1 1/2 cups milk 2 tablespoons milk 1 tablespoon cornstarch...
What’s Hot? Prize Candles.
I recently got pulled into a promotional offer advertised on Instagram for a company called Prize Candle. This company creates...
Panic Room
Hollywood Reporter had an interesting story in September regarding the new “must have” in your personal mansion. Many of the...



