by Abbey Ellis, Account Coordinator Many people cannot wait for the weather to cool down and for fall to start… I am not one of those people. Summer is my favorite season and I will hold onto it for as long as possible. If you can relate, here’s a summery cocktail to help us hold onto the...
by Abbey Ellis, Account Coordinator We’ve got yet another new client to add to our growing roster! We are excited to welcome The Diamond Bar and its owner, Chris Phillips, to the Fruchtman Marketing family! Located in St. Louis, MO, The Diamond Bar takes pride in its finely tuned craftsmanship and award-winning custom designs. The Diamond Bar’s vision...
by Abbey Ellis, Account Coordinator Everyone knows the saying “diamonds are forever,” but have you heard of these 9 diamond purchases that altered the natural diamond’s legacy? They will forever mark a turning point in diamond sales. The Hancock Red; a small 0.95 carat purplish-red diamond; 1987 - This sale was the first time most people had...
by Abbey Ellis, Account Coordinator Happy June! As we welcome a new month and a new season, let’s check out what’s trending in the first month of summer. Inlays – The prolific use of colored gemstone inlay is becoming increasingly popular among brands, and the more distinctive or uncommon, the better. What is most appealing about the...
by Abbey Ellis, Account Coordinator Memorial Day Weekend has come and gone, which means the summer season has officially started. This Tequila Pineapple Punch is the perfect drink to sip on this summer. 2 ounces tequila1 ounce coconut rum1 1/2 ounces pineapple juice1/2 ounce lemon juice3 ounces seltzer Fill a large cocktail shaker, combine the tequila, coconut rum,...
by Abbey Ellis, Account Coordinator Since 1995, Zaltas Gallery of Fine Jewelry has been Mamaroneck, New York’s trusted local jewelry store. Originally named Zaltas Gallery of Fine Jewelry, this family-owned jewelry store has been a staple in the Mamaroneck community for the past 28 years. The Zaltas family has recently made the decision to transition their name...
by Abbey Ellis, Account Coordinator Everyone wants to belong – to have community. Brands are reshaping their marketing strategies by fostering community and customers “belonging to the brand.” When a customer opts into an engaging, supportive, and relevant brand community, there is no longer a need to lure them into your orbit with intrusive advertising and marketing...
by Abbey Ellis, Account Coordinator Everyone knows sales play a crucial role in the success of a business. These days, pushing products and services in your store isn’t enough to meet your sales goals. Your competition is growing every day via social media and e-commerce, so you need to play on the one advantage that can give...