by Angie Ash, Executive Vice President Ironically, WE almost missed The Atlanta Jewelry Show, thanks to a continually delayed and then canceled flight. Thanks, Delta! Thankfully, we were able to reschedule our Friday sessions and present them on Saturday. If you weren’t at the show, no worries. All of our presentations are available here for you to read...
by Michael Fruchtman, CEO/CFO We all know AI is going to change the face of retail. Treedy.ai has come up with a process for turning your 2D photos into 3D in a fraction of the time and a fraction of the cost compared to other AI companies. As more people are shopping online, they want to know how...
by Shane O'Neill, Vice President Another birthday card success story! "Another $100 off birthday card redeemed. She spent $1500. Love it when efforts get results!” Check out program details here. ...
by Angie Ash, Executive Vice President We’re celebrating another birthday card client. Our birthday card program continues to wow! We’re excited to announce the addition of Diamond Guild to our birthday and anniversary card programs. We’re wishing them lots of anticipated success with the card program in the coming months! To find out more, click here....
by Michael Fruchtman, CFO Our birthday card program is catching fire. Do you want to start a birthday or anniversary card program for your store? Here’s what Ryan Blumenthal, of Corinne Jewelers, has to say: "I used the birthday and anniversary program for years and it was enormously successful. To be honest, I took a hiatus and decided to...
by Ellen Fruchtman, President To our own Schmitt Jewelers in Phoenix, AZ for their winning design in the AGTA Spectrum Awards 2018! This stunning ring features a 14.73 ct. orange zircon from color gemstone expert, Roger Dery. Accented with tsavorite garnets and diamonds. See all the winners here....
by Ellen Fruchtman, President While so much has changed in the advertising world with the foray into digital, it’s important to note that some rules of advertising remain the differentiator of what makes one business successful versus another. Like it or not, advertising is still the great influencer and persuader. And, if it didn’t work, US companies...
Have you ever sent a text to the wrong number? When Grandma Wanda did, she ended making national news (and making a new friend.) Jamal Hinton, 17, of Phoenix found himself accidentally brought into a group text for planning Thanksgiving dinner. When he made an attempt to find out who was texting him, he was informed that...
Just as you’re counting down the last month and a half of 2016, ready to ring in a new year, Facebook is trying to kill you off. A brief glitch hit Facebook this past Friday, marking thousands of the social media giant’s users as deceased. People logged in to find that they had been “memorialized”; their accounts...
I recently got pulled into a promotional offer advertised on Instagram for a company called Prize Candle. This company creates soy candles that contain a special gift in each candle: a ring! The promo that enticed me was buy one candle, get another one free—a simple bogo offer. Honestly, it’s the simple bogo offer that entices...