By Kelsi Roth, Senior Graphic Designer & Social Media Coordinator Everyone knows and plans for the biggest holidays of the year. We’re used to promoting great gifts for Christmas, Mother’s Day, Father’s Day, and Valentine’s Day, wishing customers well on New Year's Eve and Thanksgiving. And even marking important historical holidays with respectful remembrances on days like...
by Ashley Bowen, Account Coordinator 2020 was a year of self-reflection and focusing on what matters most to us. For many, it meant slowing down and enjoying quality time, prioritizing health and well-being, recognizing the importance of family and friends, as well as cherishing the things in life that we often take for granted. Although many like...
By Kristy Cartmell, Graphic Designer This is the year we change things up. No longer will we make lofty resolutions and blissfully welcome in the new year. After the many curve balls 2020 threw at us, it’s time to start 2021 off on a positive note and develop healthy goals that will reside all year long, no...
by Ashley Bowen, Account Coordinator On this day last year, American Simone Biles became the most decorated gymnast ever by winning her 25th World Championships medal at the 2019 World Gymnastics Championships in Stuttgart, Germany. Prior to this event, she was arguably the best gymnast the world had ever seen, but this achievement cemented that status. Simone...
by Kristy Cartmell, Designer / Social Media Specialist This can be a stressful time of year for a lot of us! With the holidays coming up, juggling the “new normal,” an upcoming election, and your already established responsibilities, it can be easy to feel overwhelmed. However, the saying goes, “this too shall pass.” And we will come...
by Kristy Cartmell, Designer / Social Media Specialist I’ve been a creative person since the day I was old enough to hold a pencil in my hand and with that lifestyle comes great opportunity...
by Shane O'Neill, Vice President For those who advertise with Google Ads, the platform has begun to roll out COVID-19 ad credits. To qualify, you need to be a small to medium-sized business with a Google Ads spend in ten out of twelve months of 2019, and in January and/or February of this year. Most ad accounts...
by Michael Fruchtman, CEO/CFO If there is a silver lining to the current COVID-19 crisis it is that people are online and using the Internet to connect and share. It is the basis of what Facebook was founded on. But did you know that how you consume social media can be good or bad? First, let’s start...
When was the last time you were the victim of a random act of kindness? How did it make you feel? Growing up, my mom always told me to “kill them with kindness” and it wasn’t until I got older that I really understood what that meant. This year has been really hard for a lot...
by Angie Ash, Executive Vice President It’s no secret that we’re big fans of Podium here at Fruchtman Marketing! We refer it to every retail jeweler we know. On top of helping our clients achieve better and more frequent reviews, they are always innovating, another attribute we love. If you’re not using it already, you should certainly...