by Angie Ash, Executive Vice President August 11 in history was quite busy for the most popular band of all time, The Beatles. On this day in 1964, “A Hard Day’s Night” opened in NYC. One year later on this day, the movie “Help” opened in NYC. Then, on August 11 of 1966, they hosted their last...
by Shane O'Neill, Vice President For those who advertise with Google Ads, the platform has begun to roll out COVID-19 ad credits. To qualify, you need to be a small to medium-sized business with a Google Ads spend in ten out of twelve months of 2019, and in January and/or February of this year. Most ad accounts...
by Angie Ash, EVP As each day passes, our consumer anxiety and stress levels rise as new announcements are made about COVID-19. In many states, groups of 50 or more are discouraged from assembling, schools have closed and college students have been forced to pack up and come home for the rest of the year, many restaurants...
By Kelsi Roth, Senior Graphic Designer and Social Media Specialist Keep it clean.No, not like inoffensive. Literally clean. Make sure your product is free of smudges and dirt! Clean your photo surface, props, and your camera’s lens, and make sure there’s no debris or trash cans visible in the background. Add some light. Make sure the space...
by Charles Pobee-Mensah, Director of Digital Marketing HTTP/2 is a standard for websites that’s faster than the old way. Most websites don’t use it yet, but eventually, they all will. The best part is, you might be able to make this switch just by asking your hosting provider about it. Let’s take a closer look. What Is HTTP/2? When...
Classic Blue by Angie Ash, Executive Vice President Every year since 1999, The Pantone Color Institute has chosen a color of the year to capture a moment in time. In early December of 2109, Pantone announced, to some surprise, that its 2020 Color of the Year is Classic Blue, a shade reminiscent of the sky at dusk. (For...
by Kelsi Roth, Senior Graphic Designer and Social Media Coordinator October is Breast Cancer Awareness Month, so you’ve probably been seeing a lot of little pink ribbons around even if you didn’t realize why. The pink ribbon has been synonymous with breast cancer awareness since the 1990’s, but was developed even before that. Ribbons have been popularly used...
by Charles Pobee-Mensah, Director of Digital Marketing Did you know that according to one study, almost 60% of people don’t recognize Google Paid Ads when they see them? That means that many people are going to treat your free “organic” search result no different than they’d treat one that you paid for. But when you pay for ads...
by Charles Pobee-Mensah, Director of Digital Marketing If people are able to visit your website with HTTP at the beginning instead of HTTPS, trouble is coming for you in June. Last month, Google announced that they will be labeling all HTTP sites as “insecure” in their Chrome browser. If that’s you, consider the following: Chrome is the most...
If your website has any search or data entry fields, and whose doesn't, October's update to the Google Chrome browser will start to show the site as "Not Secure" if you haven't already secured SSL/TLS certificates and setup HTTPS on your web servers. Most jeweler sites are currently not. Is yours? Click for more information: http://www.zdnet.com/article/google-tightens-noose-on-http-chrome-to-stick-not-secure-on-pages-with-search-fields/...