There’s no denying that email is still a very viable part of a company’s marketing plan. Great emails are short, purposeful, visual and at a glance, deliver a message to your subscribed recipients. But a good subject line can mean the difference between an email that gets opened and checked out and one that gets deleted...
Hierarchy. It’s a word that you’ve undoubtedly heard, but have you ever taken a moment to stop and think about what it actually is, how it’s achieved and why it’s important? From a creative standpoint, hierarchy is one of the core elements of design, which basically means the order of information importance. Often times, we in...
You don’t have to spend thousands of dollars every time you want a story in your local media. Use good old-fashioned public relations and let the media tell your story for free. Look at the buzz created a couple of weeks ago by James O. Poags Jewellers in Strathroy, Ontario, Canada. Poag’s has a rental program, “Something...
Ingredients Kosher salt 3 cups dried elbow macaroni ½ cup plus 2 tablespoons extra-virgin olive oil 1 cup cubed rotisserie chicken 1 cup diced English cucumber (about 1/3 cucumber) 1 cup halved cherry tomatoes ½ cup chopped pitted Nicoise olives ½ cup chopped roasted red peppers (about 1 whole) ½ cup ¼-inch diced hard salami (about 4 ounces) ¼ cup diced red onion (about ½ small) ¼...
Remember Google Glass? After that prototype came and went without much fanfare, Google is working on its next big idea: skip the glass, and implant the computer right into your eye. Google has recently patented this new technology, which would take their current work from Google Glass and smart contact lenses and turn them into what...
