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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
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Fruchtman Findings

Industry insights from the jewelry marketing experts.

Quick & Easy Snow Cream

by Sarah Roush, Graphic Designer and Digital Marketing Assistant Take the kids outside and have some fun in the snow for this recipe! 1/2 cup milk1/4 cup sugar1/2 tsp vanilla extract4 cups fresh snow Whip the milk, sugar and vanilla in a chilled, metal bowl. Stir in snow. Add your favorite toppings and enjoy! ...

VDAY Thoughts

by Ellen Fruchtman, CEO It’s a few weeks before Valentine’s Day, so I'm hoping your plans have been laid to rest. I thought this article might provide some food for thought about what this holiday means to your business and plan accordingly. While the NRF has not presented any Valentine’s Day predictions as of this writing, suffice it...

A Warm Welcome to Kassab Jewelers

We are excited to welcome Kassab Jewelers and its president, Noha Kassab, to the Fruchtman Marketing family! With three distinct locations in Oregon, Kassab Jewelers takes pride in its in-depth bridal experience and custom jewelry expertise. Kassab Jewelers’ vision is to make your jewelry, along with your jewelry shopping experience, unique to you. For more information...

Healthy KFC Popcorn Chicken

by Michael Fruchtman, CEO Who doesn't love a healthy alternative to their favorite indulgence? 1.7 lbs boneless, skinless chicken breasts2 egg whites, lightly beaten1/2 cup all purpose flour1 tsp baking powder1 tsp paprika1 tsp onion powder1 tsp garlic powder1 tsp chili powder1 1/2 tsp Italian herb seasoning1/2 tsp mustard powder1/2 tsp celery salt1/4 tsp ginger powder1 1/2 tsp...

The Power of Persuasion

by Sarah Roush, Graphic Designer + Digital Marketing Assistant We live in a world of persuasion. Buy this, try this, wear that, be cool. But persuasion doesn’t always have to be so direct.  Storytelling is one of my favorite ways to market products. It can be a quote from the product designer or the person who found the...

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