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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
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Author: fruchtdevjeff

Keep Co-Op In Mind

We all know that ‘busy’ and ‘overwhelmed’ does not even begin to cover how you will feel during your JCK trip this year. There are so many people to see, lines to review and information to take in during the show. If you are attending LUXURY as well, go ahead and double that feeling. While you are...

Quinoa and Vegetable Stuffed Peppers

Ingredients 1 cup quinoa 2 cups chicken or vegetable stock 6 small bell peppers, mixed colors, seeded and halved 3 tablespoons EVOO, plus extra for drizzling Salt and freshly ground black pepper 4 cloves garlic, thinly sliced 1 small, firm eggplant, trimmed of half the skin, chopped 1 small to medium firm zucchini, seeded and chopped ...

Welcome Our Newest Digital Team Member

Say hello to Charles Pobee-Mensah, Fruchtman’s new Digital Marketing Specialist. Charles comes to Fruchtman with seven years of marketing experience, including time spent at a digital marketing agency that specializes in lead generation. His experience spans from analytics and social marketing to web development and beyond. As a Digital Marketing Specialist at Fruchtman, Charles will help ensure that...

Peanut Butter-Chocolate No-Bake Cookies

Directions Line a baking sheet with wax paper or parchment. Bring the sugar, milk, butter and cocoa to a boil in a medium saucepan over medium heat, stirring occasionally, then let boil for 1 minute. Remove from the heat. Add the oats, peanut butter, vanilla and salt, and stir to combine. Drop teaspoonfuls of the mixture onto the prepared...

All Brands Are Not Created Equal

Everybody talks about brands.  News anchors refer to the Isis “brand.” Celebrities and politicians have long considered themselves a brand.  Nearly everything is branded, from movies to sports stadiums, national parks to cities. So you would think most people, and in particular, most businesses would have a clear understanding of what’s involved in becoming a brand. Think again. A...

Imagine National Exposure

Imagine National Exposure Congratulations are in order for Fruchtman client Imagine Bridal. A leading manufacturer of bridal jewelry, they were recently featured in an article on the popular About.com, a major American publisher of online content. Imagine Bridal was  highlighted on the website’s fashion page, in an article titled “Twenty-five Must See Engagement Rings For Any Budget.” You can...

dipped cheesecake pops

Dipped Cheesecake Pops

DIPPED CHEESECAKE POPS PREP TIME: 30 MINUTES COOKING TIME: 1 MINUTE SKILL LEVEL: INTERMEDIATE MAKES: 22 TO 24 POPS   INGREDIENTS 1 package (16 oz.) frozen cheesecake 22 to 24 lollipop or wooden craft sticks (found at cake decorating or craft stores) Small ice cream scoop (1 to 1 1/2 tablespoon size) 1 3/4 to 2 cups white chocolate chips 1 tablespoon vegetable oil or shortening Colored sprinkles...

We’re Growing!

We’re happy to introduce the newest member of the Fruchtman Marketing team – Rebeca Aguilar. As Account Coordinator, Rebeca will be working directly with our Account Executives to support our clients. She brings a strong marketing background to her new position, having served as an Outreach Marketing and Community Relations Liaison for the Zepf Center in Toledo,...