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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
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Author: Team-Fruchtman

instore

INSTORE Introduces a Program with 1000%* ROI

If you’re looking for a 1000% ROI*, (that’s not a typo), you can now purchase one of the most successful, turnkey programs for customer Birthdays and Anniversaries. INSTORE (in partnership with Fruchtman Marketing) is introducing the program now open to all retail jewelers. For the Birthday Program, retailers send their complete mailing list; it is run...

taco

Turkey Taco Quinoa Skillet

by Angie Ash, Executive Vice President Ingredients: ½ pound of lean ground turkey ½ of a yellow onion, diced 2 cloves of garlic, minced 4 ounce can of diced green chiles 2 teaspoons of chili powder 1 teaspoon of cumin ¾ teaspoon of kosher salt black pepper to taste 15 ounce can of black beans, rinsed and drained 14.5 ounce can of diced fire roasted tomatoes ½ cup...

marketing priorities

Marketing Priorities for 2018

by Ellen Fruchtman, President We’ve all read about the closures this past year and there are retailers who are facing some real problems in 2018. Stores like Sears, Bon-Ton, Toys R’ Us and Michael Kors to name a few. And, no doubt, there will be more closures in the retail jewelry business as well. But, all is...

social media trends 2018

Top 8 Social Media Trends for 2018

by Logan Taylor, Social Media Coordinator As the jewelry marketing experts, we have seen the expansion and rise of social media in all of our advertising not only in 2017 but throughout its existence. Social media not only helps to reach the most potential consumers but also creates a steady brand awareness to grow businesses. In this...

hot chocolate espresso

Hot Chocolate Espresso

by Israa Eddeb, Account Coordinator Prep Time: 6 mins             Serves: 2 INGREDIENTS: 1 cup strong hot coffee or 1 cup espresso 2 -6 teaspoons sugar 1 cup cream (or 1/2 cup half-and-half and 1/2 cup milk) 3 teaspoons unsweetened cocoa FOR GARNISH: whipped cream 2 tablespoons milk chocolate, grated cinnamon stick DIRECTIONS: In 2 large cups or glass mugs, mix...

2017 top ads

The Top Ads of 2017

by Jenny Macino, Graphic Designer It may be a new year, but that doesn’t mean we can’t still talk about 2017, right? Especially in terms of advertising. In December, Adweek listed their 10 Best Ads of 2017. Their selection includes ads from brands ranging from Nike to Burger King. According to Tim Nudd of Adweek, “These ads...

apple sauce

Applesauce

by Ashley Bowen, Account Coordinator Ingredients -3 to 4 pounds of apples (Jonagold, Gala or Honeycrisp work best) -Cinnamon -Nutmeg - ¼ to ½ cup of brown sugar Directions Cut the apples into quarters, peel and remove the core. Then slice the apples and place in a pot on the stove. Add in ½ cup to 1 cup of water. Boil the apples...

SHAPA scale

The Holidays Are Over! The Holidays Are Over!

by Michael Fruchtman, CFO The holidays are coming and that means food, food, and more food. It also means getting on the scale and feeling terrible frustration with the added weight. Each pound added feels like a betrayal to your body. Now there’s a new way to look at it! A new “scale” called a SHAPA. This scale...

chicken parmigiana

Chicken Parmigiana

by Ariel Ellis, Digital Marketing Specialist Ingredients: 4 boneless, skinless chicken breasts, pounded thin Salt and freshly ground black pepper 2 cups all-purpose flour, seasoned with salt and pepper 4 large eggs, beaten with 2 tablespoons water and seasoned with salt and pepper 2 cups panko breadcrumbs 1 cup vegetable oil or pure olive oil tomato sauce (your preference of brand) mozzarella, thinly sliced 1/4 cup freshly...